Coursework Preliminary Exercise Task
Statement Of Intent: I plan to make a 30-40 seconds about an unhealthy person who lives of junk food and doesn't hydrate his body to the standards, but then meets the drink that will twist his life. The beginning of the advert will have a montage of him rotting away with junk food who feels depressed and the overall soundtrack will reflect the scenario. My character will be at home while on his bed, being very lazy to communicate what he eats, eats him. The middle of the advert will involve the character discovering the highly rated product with close and mid range shots and also the character tasting the product and reacting to it. SCRIPT: 1. the character rotting away in bed with unhealthy food 2. getting tired of the repetitive life style and going down to get more snacks 3. sees the product on the table 4. takes one sip and falls in love 5. bathes in the product CASTING: Just Me Locations: 1. my room 2. my stairs 3. my kitchen SHOTS LIST: 20 close shots 15 medium shots 5 long